Snapdeal to deploy GoKwik’s AI and machine learning solutions

GoKwik, an e-commerce enablement firm, introduced its partnership with e-commerce main Snapdeal.Snapdeal will use GoKwik’s AI & Machine learning solutions to provide an enhanced, personalized purchasing expertise to its customers.
Snapdeal will combine GoKwik’s AI-Model that research buyer conduct throughout varied levels of the purchasing funnel by analyzing over 200+ parameters, together with historic information and buyer behavioral patterns and so on.

The AI mannequin will help Snapdeal in gaining helpful insights so as to present clients with related and personalized purchasing experiences.
Currently, Snapdeal attracts greater than 86 p.c of its orders from exterior the metro cities, with greater than 72 p.c of the orders flowing from consumers dwelling in smaller cities and cities. Snapdeal may also use GoKwik’s automated deal with correction, which verifies the accuracy of the addresses clients present and discover their actual areas by figuring out the close by space.
“GoKwik’s AI/ML-enabled mannequin will assist us provide a personalized expertise that elements within the range amidst our person base,” Sarvartha Kanchan, Vice President – Supply Chain Management and Customer Experience, Snapdeal stated.
“GoKwik is geared toward creating personalized and efficient solutions that can act because the gas to smoothen the purchasing expertise for web shoppers,” Chirag Taneja, Founder & CEO, GoKwik stated.
Many D2C manufacturers like boAt, Mamaearth, MyGlamm, The Man Company, Heads Up For Tails, The Moms Co., OZiva, TCNS Clothing Co. (W, Aurelia and Wishful), LimeRoad, ManIssues, Bodywise, Neeman’s, The Whole Truth, The Souled Store, EyeMyEye and extra are leveraging GoKwik’s solutions to empower their on-line companies.
GoKwik is backed by Sequoia Capital India, Matrix Partners India, RTP Global, and marquee angels.

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