Singapore-based Geniebook’s personalized learning platform raises $16.6M Series A – TechCrunch

Founded in 2017, Geniebook is a Singapore-based learning platform that makes use of a mix of machine learning and human teacheres to personalize every scholar’s training. The firm introduced as we speak it has raised $16.6 million in Series A funding led by East Ventures and Lightspeed Venture Partners, with participation by angel buyers together with John Danner, founding father of Dunce Capital; Gaurav Munjal and Roman Saini, founders of Indian edtech unicorn Unacademy; Snapdeal founders Kunal Bahl and Rohit Bansal; and senior executives from Grab, Shopee and Gojek.
Geniebook’s founders say it’s worthwhile, and its income has grown over 2,000% because the starting of 2019. It now has a consumer base of 150,000 college students, and 350 staff throughout places of work in Singapore, Vietnam, Indonesia and Malaysia.
Most of Geniebook’s college students are based mostly in Singapore and Vietnam, and it plans to make use of a part of its funding to proceed rising in these markets earlier than specializing in different Southeast Asian international locations. The startup’s Series A brings its whole raised to about $18 million. Geniebook’s final spherical of funding was a $1.1 million pre-Series A spherical in 2019 from Apricot Capital.
Geniebook’s gives English, arithmetic and science programs based mostly on Singapore’s nationwide curriculum for major and secondary faculty college students. The platform’s three core options are GenieSmart, or follow sheets custom-made for college kids with AI-based tech; stay on-line lessons that may host as much as 900 college students at a time; and GenieAsokay, the place a instructor and instructing assistant are assigned to teams of fifty college students for sophistication discussions and assist.
Geniebook co-founders Neo Zhizhong and Alicia Cheong
The startup was based by Neo Zhizhong and Alicia Cheong, who met whereas they had been in college. Cheong tutored math, Neo tutored science and the 2 usually referred college students to 1 one other. Eventually, they determined to arrange a brick-and-mortar tutoring middle, which shortly turned worthwhile. While determining methods to scale the middle, the 2 began incorporating tech components into lessons, earlier than deciding to make the enterprise absolutely on-line in 2017. “We realized know-how can change the way in which lecturers train and college students study,” Neo stated.
Though Geniebook turned an internet platform properly earlier than the beginning of the pandemic, Neo stated COVID-19 created much more consciousness amongst mother and father and college students. “Southeast Asia is a $60 billion marketplace for non-public training and the market out of the blue turned a $60 billion marketplace for on-line training.” As college students received used to live-streaming lessons, they began to anticipate extra personalized and interactive content material, he added.
Instead of generic worksheets, every scholar’s homework is custom-made by GenieSmart, which makes use of a neural community to choose questions based mostly on their strengths and weaknesses, in order that they don’t should reply questions on ideas they’re already comfy with. The communities led by instructor/instructing assistant pairs are one other strategy to hold college students motivated. Neo stated Geniebooks’ personalization options is without doubt one of the methods it differentiates from different learning platforms like Koobits and Superstar Teacher.
“One of the questions any educator must reply is ‘how can we create an surroundings that engages a neighborhood of learners by themselves,’ so educators don’t should hold nagging learners, as a result of then youngsters will simply be like ‘please don’t discuss to me anymore,’” stated Neo.
In Geniebook’s communities, college students are inspired to work collectively, with lecturers and instructing assistants offering learning content material, steering and corrections. Students are additionally rewarded with factors for finishing worksheets or answering questions appropriately that may be redeemed for issues like Roblox’s digital foreign money and Apple App Store credit (although some save them as much as get vacation presents for his or her mother and father).
Each instructor works with a number of communities of scholars. To assist them because the platform scales up, Geniebook will implement an AI chat operate to reply primary and frequently-asked questions.
Geniebook’s new funding might be used to rent for management roles, construct its product growth workforce and market enlargement.
In an announcement in regards to the funding, Lightspeed associate Dev Khare stated, “The Southeast Asia area has a number of international locations with exam-driven cultures the place Geniebook’s worksheets and cohort-based stay learning strategy delivers a premium expertise with measurable enchancment in scholar outcomes.”

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