10 realistic business use cases for ChatGPT


Published: 10 Oct 2023

In the quickly evolving panorama of AI and pure language processing, ChatGPT has emerged as a strong software with myriad potential functions.

Lists of artistic and imaginative use cases for generative AI instruments resembling ChatGPT abound. But in a company context, it is essential to find out essentially the most pragmatic and pertinent functions for particular business wants.
Explore the significance of precisely assessing ChatGPT’s capabilities, evaluate OpenAI’s ChatGPT Enterprise plan with the free model, and evaluate sensible use cases that might profit companies.

Assessing the advantages and limitations of ChatGPT
ChatGPT is a language mannequin that generates textual content primarily based on the enter it receives. It can present coherent responses and simulate humanlike conversations. However, it isn’t infallible, and it sometimes produces biased or inaccurate content material, partly as a result of the mannequin was solely skilled on knowledge by way of September 2021.
In addition, ChatGPT’s coaching knowledge was not fact-checked, and the mannequin can generate responses to customers’ questions even when no factual data exists — a phenomenon often called hallucination. Also, as a result of the information just isn’t curated, it typically incorporates biases that will not essentially align with business or consumer priorities.
Together, these limitations imply that organizations must be considered of their use of ChatGPT. This is especially the case for functions that contain inputting delicate data or utilizing the mannequin in essential decision-making processes.

ChatGPT Enterprise, ChatGPT Plus and ChatGPT free version
As of August 2023, OpenAI presents a ChatGPT Enterprise model for companies alongside a free model and a Plus model accessible to shoppers. Understanding the variations between these choices is important for enterprises to make an knowledgeable determination.

Control and customization. The Enterprise version gives extra management and customization, with longer inputs, extra superior knowledge evaluation options and stronger privateness protections for enter knowledge. This is effective in eventualities the place accuracy, safety and precision are paramount.
Scalability. While the free and Plus variations of ChatGPT are an incredible start line, they may not be appropriate for large-scale enterprise functions. The business plan presents higher scalability and monitoring, guaranteeing ChatGPT can deal with elevated workloads and concurrent customers.
Support and upkeep. OpenAI’s business plan contains devoted assist and upkeep, guaranteeing the mannequin operates easily and effectively. This is essential for mission-critical functions.
Cost. Whereas ChatGPT Plus prices $20 per thirty days, per consumer, throughout the board, ChatGPT Enterprise’s pricing varies. Enterprises should weigh the potential advantages of the extra options in opposition to finances constraints when deciding.

Practical use cases for enterprises
Before implementing ChatGPT, organizations ought to discover essentially the most pragmatic use cases inside an enterprise setting.

Content creation. ChatGPT can help in producing high-quality content material for blogs, web sites and advertising and marketing supplies. It is usually a useful software for content material entrepreneurs and copywriters by offering concepts, drafts and solutions for enchancment. This is particularly true for customers who’re already aware of the world they’re writing about and solely need assistance developing with ideas and descriptions. ChatGPT can be helpful for creating content material in HR, resembling job summaries primarily based on customers’ enter about what duties they carry out or interview questions primarily based on a task description.

Coding. Although not really useful for advanced duties, ChatGPT can generate primary code scaffolding in lots of languages. Despite generative AI’s nice potential for writing routine code and serving to to construct frameworks, solely skilled engineers ought to use ChatGPT as a timesaver.
Marketing. By automating buyer interactions and responses on web sites and social media platforms, ChatGPT can improve buyer engagement and assist. It may help in crafting compelling advert copy and e-mail advertising and marketing campaigns.
Research. ChatGPT can speed up the analysis course of by summarizing articles, answering questions and producing insights from huge quantities of textual content knowledge. Researchers can use it to extract useful data from tutorial papers and reviews. In addition, the paid model of ChatGPT presents internet shopping, which is helpful for duties resembling producing an inventory of corporations that meet particular necessities for providers and performance.
Search engine optimization. ChatGPT can help in optimizing web site content material for search engines like google by suggesting related key phrases, meta descriptions and content material construction. This can enhance web sites’ search engine rankings and visibility.
Data analytics. ChatGPT can assist interpret knowledge and generate reviews, making knowledge evaluation extra accessible to a broader viewers inside a corporation. It may help in figuring out developments and patterns in knowledge units — notably helpful when focusing particularly on inside firm knowledge.
Customer assist. Integrating ChatGPT into buyer assist programs can enhance responses to frequent buyer queries and points, lowering response instances and growing general buyer satisfaction.
Legal and compliance. Legal groups can use ChatGPT to investigate contracts, authorized paperwork and laws, guaranteeing the group stays compliant with evolving legal guidelines and laws. This will be helpful when an organization is coming into a brand new state or nation with unfamiliar pointers and legal guidelines.
Product suggestions. E-commerce companies can use ChatGPT to generate customized product suggestions for prospects, enhancing the procuring expertise and growing gross sales.
Language translation. Enterprises working in world markets can use ChatGPT for real-time language translation, facilitating communication with prospects and companions worldwide.

Next Steps
How and why companies ought to develop a ChatGPT coverage

Dig Deeper on AI business methods


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