2022 Contributors of the Year: Kim Sayers

A profile of advertising, gross sales and communication content material creator Kim Sayers — one of CMSWire’s prime contributors of 2022.With the substantial rise in buyer expectations in the previous 12 months, content material creator Kim Sayers thinks AI writing instruments may also help companies ship distinctive customer support. In her current piece Is It Time to Tackle Customer Support Tasks With AI Writing Software?, Kim delves into the advantages — delivering nice customer support with out overworking your groups and the challenges (sorry, it isn’t foolproof) corresponding to the lack of emotion and the restricted personalization.And Kim ought to know as a result of she works with telecom consultants at Global Call Forwarding to achieve insights into how companies can use communication instruments to successfully run their enterprise. Kim brings a singular voice and sensible perspective on easy methods to get the outcomes you need utilizing AI writing to help you. You can learn Kim’s current columns right here.This is a component of our end-of-year sequence celebrating our prime CMSWire Contributors of the Year for 2022. These are common CMSWire Contributors whose articles this 12 months drastically resonated with our group of professionals. These Contributors merely function nice ambassadors of our model in the world of advertising and buyer expertise.Create Your Own ‘Museum’ Highlighting Your Career WinsWhat excites you most about the area you cowl?Loads of my articles focus on advertising and know-how. The factor that excites me about each of these areas is that they’re always evolving. So, there’s at all times one thing new to debate or totally different angles to sort out.Related Article: What Is a Content Refresh and How Do You Do Them?What pattern(s) do you assume will emerge in 2023?In 2023, I believe we’ll see extra companies prioritizing localization to make their group extra inclusive and accessible to shoppers round the world. This may even contain writing much less for the wants of search engine optimization and extra for the wants and preferences of the individuals truly studying the content material.On prime of that, shoppers will proceed to hunt out manufacturers that match their values. But, they’re conscious of greenwashing and may sniff out insincere manufacturers. So, we may even see smaller companies that prioritize sustainability and social duty develop to satisfy these calls for as an alternative of long-established manufacturers.Related Article: Is It Time to Tackle Customer Support Tasks With AI Writing Software?What’s the finest profession recommendation you ever received?View allScreenshot each praise, piece of optimistic suggestions and recognition you obtain by feedback, messages, and many others. Once you’ve collected just a few, you’ll have your personal private artwork museum highlighting your profession wins. You can revisit it everytime you really feel not sure or use it as social proof when pursuing a promotion.Related Article: AI Writing Software for Marketing, Part 1: The FundamentalsWhat’s the finest private recommendation you ever received?If it’s onerous so that you can change off after work or preserve a piece/life steadiness, strive considering of it like this as an alternative: You work two jobs a day. One is your common, skilled 9-to-5 profession. The different is from 5pm-to-9am at the firm of YOU. Both are necessary to put money into, however neither ought to actually be prioritized or valued over the different. Just assume of all the issues you could possibly obtain in case you began investing the identical quantity of time and vitality you set towards your profession in your self.Related Article: AI Writing Software for Marketing, Part 2: Challenges, LimitationsTell us one thing about you not associated to your work area of curiosity.This 12 months, I realized easy methods to propagate vegetation. It’s been a extremely enjoyable and rewarding passion for me, and now my house is roofed in the vegetation I grew!


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